Product Marketing Manager
At Visit Group we build something that's probably like the best
e-commerce platform, focusing on sales, distribution and digital marketing, for independent hotels, resorts, camping sites, B&Bs, hostels and hotel chains. We call it BookVisit. And we are now looking for a curious and creative Product Marketing Manager.
So who are you?
You have a passion for creating high-quality content that engages and informs our target audience, as well as experience with developing messaging and positioning for technology products. With curiosity we mean the curiosity to learn and want to know our industry, our product and the eager to learn new things.
- You have an education in marketing, communications, journalism, or a related field.
- 2+ years of experience in content and product marketing with a focus on developing and executing a content and product marketing strategy.
- Excellent writing and editing skills, with the ability to create content that is engaging, informative, and tailored to our target audience.
- Strong project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
- Knowledge of the travel tech industry or hospitality is a plus.

What do you want to work with?
- Develop and execute a content and product marketing strategy that aligns with our business goals and positions our company as a thought leader in the travel tech industry.
- Create a variety of content, including blog posts, white papers, case studies, webinars, videos, and more, that supports the messaging and positioning of our products.
- Manage the distribution of our content and product marketing campaigns across various channels, including social media, email marketing, and other channels.
- Collaborate with our designers to develop visually engaging content that captures the attention of our target audience.
- Strong analytical skills, with the ability to analyze data and use insights to refine our marketing strategy over time.
That’s the formal list of requirements, but since we try to maintain our start-up feeling, we're a tight team and personality is key. We believe you're a straight forward doer that can manage a little chaos and continuously take small steps towards a more structured way of working. As long as you like solving clients problems and have fun at the office, we think we should have a chat and see if we're a match!

At Visit Group we are building the digital ecosystem for tourism. Our product portfolio consists of travel technology brands like Citybreak, BookVisit, iTicket and WebX. Our services range from booking systems and e-commerce to travel switches.
BookVisit is the fastest growing accommodation SaaS distribution platform in the Nordics, due to unparalleled direct booking performance. It has loads of integrations to platforms like booking.com, hotels.com and Expedia.com. When our customers combine the platform with our multiproduct CRS, Citybreak, they design a local tourism ecosystem with infinite potential.
- Business unit
- Visit Group – BookVisit
- Role
- Marketing & Communication
- Locations
- Gothenburg

Gothenburg
Workplace & Culture
We set ambitious goals for the work we do and we always have our core values in mind: Reliable, Helpful and Constantly Improving.
About Visit Group
Visit Group is the leading European software provider of e-commerce solutions for the tourism industry. We today provide digital solutions to more than 300 tourism organizations and well over a 1000 accommodations, tours and activity vendors worldwide. Our product portfolio consists oftravel technology brands like Citybreak, BookVisit, iTicket and Web Apps. Our services range from booking systems and e-commerce to travel switches. All services are seamlessly connected with each other, enabling clients to benefit from the array of possibilities found in the digital ecosystem provided by Visit Group.
This ecosystem enables inbound tourism companies, such as Ski Resorts, Tour Operators and Destination Marketing Companies to sell, combine and distribute tourism products sourced from +100 external inventory platforms. Every day we work close to partners like Google, Expedia, Hotels.com, Booking.com, Facebook, TripAdvisor and many more.
Product Marketing Manager
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